SOCIAL RESPONSIBILITY
CHARITY ACTIVITIES

NOV 2015
KFoundation Raises Fund for the Underprivileged through Charity Run


The KFoundation Run for Love charity event was successfully held on 28 November at Shanghai Century Park. The event attracted more than 60 corporate teams and 300 runners. The running enthusiast group, Lepao Team, won the team relay championship.

 


The relay teams were made up of five runners working together to complete the 9-kilometre course. In the morning of 28 November, 60 teams raced to compete for the winners’ trophy. After a truly epic race, with the lead changing hands a number of times, Lepao Team narrowly beat the other challengers to finish first and record a phenomenal time of 39 minutes and 11 seconds. The commercial real estate advisory firms Jones Lang LaSalle and Colliers International followed right after Lepao Team, taking second and third places, respectively. In addition, KaiLong Women’s Team won the title of fastest women’s team of the race.

 

The purpose of Run for Love is to enhance industry cooperation and promote charity. A number of industry leaders, including China Xintiandi, Morgan Stanley and Standard Chartered, participated in the race.

 


A total of over RMB200, 000 was raised in less than two weeks among the participating teams. All registration fees and charity proceeds will be donated to the event’s charity partner - Shanghai Soong Ching Ling Foundation (SSCLF).

 

The donation channel will continue to be open: http://gongyi.qq.com/succor/detail.htm?id=7569&et=fund147

 

KFoundation Run for Love had received good support from co-sponsors, including DTZ / Cushman & Wakefield, OrbusNiech, KBR, Colliers International, Zhongyu, Eastern Flair, Knight Frank and CRG. The Founder, Director and Chief Executive of KaiLong Investment Hei Ming Cheng expressed his appreciation to all the sponsors. He assured that KFoundation would continue to support charity as part of the firm’s pledge and dedication to corporate responsibility.

 

 

Click to view event video

 

About KFoundation

Being one of the leading players in Greater China's vibrant investment and asset management market, KaiLong also takes up the corporate social responsibilities by joining forces of our employees and friends to contribute to the society. With initial funding from KaiLong, donations from KaiLong staff members and friends, KFoundation was founded in 2011. KFoundation promises that 100% of donation goes to charity. To date, KFoundation raised over RMB2.6 million and spent over RMB1.6 million in charity projects.



2015 Guizhou Charity Tour News and Events Joining forces to give back to the society